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MTV TJ Challenge 5 - “I Want My MTV” - Social
Challenge 5 | I Want My MTV
Open for 3 days ‐ from 12:00am (EST) July 18 2010 to 12:00pm (noon EST) July 20, 2010.Overview: The MTV TJ needs to have a welcoming yet commanding presence. They must also have respected knowledge of the MTV world if they hope to gain the confidence of the MTV audience. With this challenge, we will see how the TJ candidates report on specific MTV‐centric assignments and how they manage MTV celebrities.
Social: Interview a celebrity selected by MTV for 10 minutes and report on the interview.
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MTV TJ challenge 5 entailed each of us interviewing a celebrity of MTV’s choosing. The catch? We would only be informed of who it would be 2 hours prior to the interview. I was ecstatic when I heard I would be interviewing DJ Khaled. If you read my MTV TJ challenge # 3 personal response I listed the late, great, Big Pun’s career as a monumental moment for me. Pun was a part of a group called the Terror Squad in which DJ Khaled was a member of for many years. Khaled shared with me how he learned what hard work and dedication was from Big Pun. He was even in the studio when Pun recorded his monster smash hit, “Still Not a Player”.
When I prompted my twitter followers to send me questions for DJ Khaled, the majority of my responses were comedic statements paying homage to his popular catch phrases “I’m so Hood”, “We the Best”, and “All I do is Win”. Little does the general public realize that though he’s widely known for shouting such slogans, Khaled also doubles as an award winning music producer and President of Def Jam South. Khaled commented, “Im excited to see my brand make as big of an impact as it has but my ultimate goal is to be a music industry mogul. I do not want to be just limited to hip hop.” Khaled frequently refers himself to the Berry Gordy of Hip Hop. Being a Motown fan myself I asked Khaled what some of his favorite artist were from that era. He credits Stevie Wonder, Sam Cooke and Aretha Franklin at the top of his list.
Khaled, following the likes of Uncle Luke and 2 Live Crew, has been influential in bringing the national spotlight to Miami over recent years. In asking how Lebron James move to Miami will impact the entertainment scene, Khaled stated “Miami has always had a place in the industry. I’m anxious to see how Lebron’s move here will garner even more attention to the great talent that’s here”
Coming from New York, I grew up listening to Funkmaster Flex’s cd’s such as “The Tunnel”. I would see the likes of Cash Money, Dr Dre, and Nas all on one disc. I asked Khaled if he feels obligated to carry the torch in unifying the hip hop world. “I love to make great music and put artist together that people wouldn’t expect. I get in the studio and feel the vibe that comes from a track. I’m just a fan of music”
If you look at titles of DJ Khaled’s albums you’ll see a recurring theme of empowerment. (Listeenn, We the Best, We Global, and Victory) He said he looks to always share a message within his music. Even within the cd titles alone he hopes to be able to motivate and inspire others.
Khaled expressed how MTV has played a major role in his career. From labeling him one of the next acts to blow a few years ago to the constant music video rotation he was grateful for the impact MTV has had in launching his career. Overall I left the short interview realizing that DJ Khaled was more than just a music producer or radio dj but a pop culture icon that looks to shape the course of entertainment industry. The name of his albums are truly a foreshadowing of the impact he looks to make around the world for years to come.
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“That’s So Ghetto”
For the unenlightened – which constitutes, say, anybody who uses this term to connote the urban black impoverished – the term “ghetto” originated as a reference to secluded Jewish quarters in Italy.
That’s so ghetto.
It’s an idiom that signals a crude remark or uncouth manners or just general unruly behavior.It is a grossly inaccurate statement, the brother of “hot ghetto mess” and the second cousin of “Indian giver”. It is representative of our lowest rung, the socially invisible and the politically marginalized. It is an incubator where ugly behavior and nihilism lives, a place to be shunned at all costs by higher society. It is what employers see when they look at an applicant’s address, and decide whether to call him or her back based on just that. It is naming your child Tanisha, Shanquita, Lovita, or Amare. It is yelling and cackling in the movie theater. It is long press-on finger nails, loud gum popping, skimpy outfits, tattoos, gold teeth and myriad children running around. It is {fill in the blank with favorite example]. “It” is our ghetto. Classifying a group of people as this one word is irresponsible at best and hurtful at worse. It goes without saying - and of course I am now saying this - that not everyone from impoverished neighborhoods act uncouth or give their children concocted names.
Read Rest of article here: Ghetto Matters: “That’s so Ghetto”
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Flow The Movie
- Of the 6 billion people on earth, 1.1 billion do not have access to safe, clean drinking water.
(www.charitywater.org) - The U.S. Environmental Protection Agency currently does not regulate 51 known water contaminants. (www.foodandwaterwatch.org)
- While the average American uses 150 gallons of water per day, those in developing countries cannot find five.
(www.charitywater.org) - The water and sanitation crisis claims more lives through disease than any war claims through guns.
(www.water.org)
- Of the 6 billion people on earth, 1.1 billion do not have access to safe, clean drinking water.
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